Services & Pricing

Most engagements begin with a 30-minute discovery call (no charge).

🛡 Fractional & Virtual CISO / CIO Very Limited Capacity

For organizations that need CISO-grade strategic guidance, board engagement, and program ownership without the cost of a full-time hire. Typical clients: growth-stage companies ($100M+), post-Series-B scale-ups, PE portfolio companies between CISOs, and mid-market firms preparing for a material event (IPO, acquisition, major audit, incident recovery).

PackageRateWhat's Included
Advisory Retainer (Essentials) $6,500/month Up to 15 hrs/month. Monthly executive session, async Slack/email access, one quarterly board briefing prep. 3-month minimum.
Fractional CISO (Embedded) $14,000/month Up to 40 hrs/month. Full fractional CISO role: board attendance, leadership coaching, roadmap ownership, vendor conversations, incident response lead. 6-month minimum.
Interim CISO (Bridge) $32,000/month Up to 80 hrs/month. Full coverage between permanent CISOs. Typically 3-6 months. Includes hiring support for permanent replacement.
Program Assessment $60,000 typical 4-8 week engagement. Written assessment against NIST CSF 2.0 or custom framework. Board-ready deliverable, executive readout, remediation roadmap.

🎙 Keynotes, Talks & Workshops

Sixty-plus keynotes on cybersecurity strategy, AI and identity, geopolitics and technology, board-level risk, and the future of trust. Recent: F5 AppWorld 2026, InfraGard national, GigaOm events. Topics are tailored to the audience. We don't recycle decks.

PackageRateWhat's Included
Corporate Keynote $15,000 + T&E 45-60 min keynote, custom content, one pre-event planning call, Q&A included. Recording rights negotiable.
Virtual Keynote $7,500 45-60 min delivered remotely. Includes pre-event tech check and one planning call.
Association / Nonprofit $7,500 + T&E Discounted rate for professional associations, universities, and nonprofits. Limited slots per year.
Panel or Fireside Chat $5,000 + T&E Up to 60 min. Includes one prep call with moderator or co-panelists.
Workshop (Half-Day) $10,000 + T&E 3-4 hour executive or technical workshop. Up to 40 participants. One planning session.
Workshop (Full-Day) $20,000 + T&E 6-7 hour workshop. Up to 40 participants. Two planning sessions and written deliverable.

Travel and lodging billed at cost. Domestic travel day fee: $750/day for anything over four hours door-to-door. International quoted separately.

🎤 Event Hosting & Moderation

Professional MC, moderator, and program curator for industry events, summits, and private client gatherings. The difference between a good event and a forgettable one is usually the person at the microphone who reads the room and keeps the energy moving.

PackageRateWhat's Included
Moderator (Half-Day) $5,000 + T&E Up to 4 hours on stage. Includes panelist prep calls and run-of-show design.
MC / Host (Full-Day) $12,000 + T&E Full-day event hosting, session transitions, live interviews, closing remarks.
Multi-Day Event $10,000/day + T&E For conferences and summits of two or more days. Rate reduced for multi-day commitment.
Program Curation + Moderation $20K-$40K project Pre-event consulting on agenda, speaker selection, and narrative arc, plus on-stage moderation. 4-8 weeks of prep.

🏛 Board Advisory

Formal board advisory seats for companies navigating cybersecurity, AI risk, and technology governance. NACD.DC Certified Board Director. Limited to four active seats at a time, with preference for financial services and technology companies.

PackageRateWhat's Included
Board Advisor Seat $50,000/yr + equity Four board meetings per year plus quarterly prep. Equity: 0.50%-1.00% depending on stage. Formal board advisory role.
Custom Executive Briefing $12,000 per briefing Bespoke written and live briefing for executive team or board on a specific topic (AI risk, geopolitics, identity, regulatory). 4-6 weeks of prep, 60-90 min delivery.

🧭 Executive Advisory & Decision Support

Short-form advisory for executives facing a specific decision: a vendor selection, an architecture choice, a board question, a post-incident pivot, an acquisition diligence question. Access to a senior practitioner who has been in the chair, without the overhead of a formal engagement.

PackageRateWhat's Included
Office Hours Session $1,500 per session 60-90 min single engagement. Written summary of recommendations within 48 hours. Ideal for one-off decisions or second opinions.
Decision Sprint $7,500 / 2 weeks 3-4 structured sessions over two weeks plus written recommendation memo. For decisions requiring structured exploration.
Advisory Retainer $4,500/month 4 sessions per month plus async access (Slack/email, 24-hr response). Month-to-month after first three months.

📦 Product Feedback & Startup Advisory

Twenty-plus years as a buyer of security technology, plus two successful founder exits. For startups, product leaders, and investors who need honest buyer-side feedback, pre-launch product reviews, ICP validation, or an experienced operator voice on the advisory bench.

PackageRateWhat's Included
Buyer Feedback Session $1,500 per session 90-minute structured session. Product walkthrough, honest buyer reaction, written memo. Ideal for pre-launch validation.
Product Review Deep-Dive $5,000 project 3 sessions over 2-3 weeks. Hands-on evaluation and written assessment covering positioning, pricing, go-to-market, and competitive gaps.
Startup Advisor (Ongoing) $4,000/month + equity Monthly working sessions plus async access. Standard FAST agreement terms. 0.25%-0.50% equity, 2-year vesting. Seed through Series B.

🤝 Client Executive Visits (Expert-on-Loan)

For VARs, integrators, consultancies, and sales organizations who need an experienced CISO voice in the room without the agenda that comes with a vendor-employed Field CISO. No vendor quota, no product line, no upsell motion. Typical use cases: deal acceleration for strategic accounts, executive briefing center visits, QBRs with marquee clients, pre-sales conversations where the client needs honest assessment rather than a pitch.

PackageRateWhat's Included
Half-Day Visit $3,750 + T&E 4 hours on-site or virtual. Includes one prep call. No follow-up written product unless scoped separately.
Full-Day Visit $6,500 + T&E Up to 8 hours on-site. Includes two prep calls and written summary of key takeaways.
Quarterly Retainer $35,000/year Up to four visits per year plus 10 hours of prep time. Priority scheduling. Locked rate regardless of demand surge.

No vendor quota, no MDF, no co-sell obligation. Partner is free to invite or not, per their judgment and client relationship.

Engagement Terms

Payment: 50% deposit on signature, remainder net 30 from invoice.

Cancellation: Inside 30 days of scheduled engagement, 50% fee applies; inside 14 days, 100%.

Travel: Economy-plus domestic, business class for international flights over 6 hours, billed at cost. Preferred regions: the Americas, APAC, and ANZ.

IP: Deliverables are jointly owned. Herrin Advisory retains rights to anonymized methodology and frameworks.

Capacity: A limited number of active engagements at any given time to preserve quality of attention. First-come first-served; waitlist when full.

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